Wednesday, October 14, 2009

FTC Blogging Guidelines

Beginning Dec. 1, bloggers will be required to disclose any "material connections" (i.e. payments or freebies) they receive from companies whose products they review. I want to state right now that I have never been comped a meal, nor taken payment or gifts, in exchange for a positive review. (Or a negative one, for that matter.) Basically, I have paid for everything myself.

Additionally, if I say I like a product or a restaurant, it's because I honestly do, not because anyone asked me to make that claim. The purpose of this blog is not to mislead readers, but to encourage them to try the places and things with which I have had a positive experience. It's all about integrity, and apparently the FTC doesn't think bloggers have much of that.